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Ultra Black Shapes Launch

When 10 years called for a celebration, we chose to make something intentionally bold and limited—less about looking back, more about creating something worth remembering.

To celebrate Nanoleaf’s 10th anniversary, we launched the Ultra Black Shapes, marking a sharp, deliberate departure from our signature white hardware. The customer response was so strong that we expanded the line beyond a limited release, rolling out the all-black finish across the full Shapes product lineup. We leaned into a fun, moody, all-black aesthetic across campaign touchpoints to complement the product’s sleek, modern look.

DELIVERABLES

Brand & Identity

Digital & Social Media Assets

Packaging & Localization

Retail & Experiential Displays

3D Imagery & Videos

SPECIAL MENTIONS

Mary Dutchak

Revi Guardado

Farzad Tabatabaie

The Product You Know & Love

But with a Sleek

New Look

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Black is Back, Baby

A Refreshed

Experience

Designed to Turn Heads

Repackaged

for a New Era

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