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Nanoleaf

AT A GLANCE

At Nanoleaf, I helped evolve the brand’s identity during a time of rapid growth and new product launches. As a smart lighting company, the visuals needed to capture light, depth, and dimensionality—moving beyond the flat aesthetic it started with. I worked across packaging, manuals, marketing, and brand guidelines to bring consistency and clarity. Through refined imagery direction, color use, and system design, the brand became easier to apply and more expressive of its dynamic, connected ecosystem—better reflecting the experience of the products themselves.

ROLE

Design Lead

Graphic Designer

DELIVERABLES

Brand & Identity

3D Imagery

Digital & Social Media Assets

Retail & Experiential Displays

Brand Colours, Reimagined

Light, Depth, &

Vibrant Dimension

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Evolving Brand Imagery

Capturing the

Full Experience

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Showcasing  a Connected Ecosystem
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Adding a
Human Touch
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Visualizing
Features in Action

Bringing Vision into Focus

Sharpening the

Visual Story Across Assets

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10+ Products Launched Worldwide

Brought products to market with leading global retailers, ensuring all packaging, retail, and digital touchpoints reflected a consistent brand experience. Oversaw localization across four regions, tailoring products and marketing to local markets while preserving Nanoleaf’s identity.

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TwitchCon Paris
Tradeshow Booth
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Best Buy 24" (2 ft)
Displays
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Nanoleaf Essentials
Product Lineup
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